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Yury Ostromentsky: Our friend, Anna Krasilshchik, launched a bureau that helps businesses and non-profit projects talk to the world in a human-friendly language, and asked us to design a logo for it. The task assigned was as accurate as possible: the logo had to be cool, period. Luckily, sometimes a letter combination is so strong in itself that it doesn’t need anything else. That is exactly the case: this grid of triangles built itself, like it was meant to be.